Latest News
Join Black Churches in Boycotting Target During Lent
March 5, 2025
Rev. Jamal Bryant of New Birth Missionary Baptist Church in Stonecrest, Georgia, is recruiting “100,000 conscientious Christians,” to join a Lenten fast from Target, a retail chain store that recently announced it would pull back from its diversity, equity, and inclusion programs, including one dedicated to diversifying the suppliers it uses to stock its shelves.
Black churches and denominations, such as Washington’s Metropolitan AME Church, which hosted 40 First Church pilgrims in 2019, are urging white churches to join the effort. The Missions & Social Justice Committee and the Beloved Community group hope that 100 people at First Church in Cambridge will join this Lenten fast by signing your name to a poster that will be available during Coffee Hour on Sunday, March 9, or by emailing our Racial Justice group at: belovedcommunity@firstchurchcambridge.org to have your name included.
Supporters of the boycott are urged to support Black businesses instead. Among the resources on the Racial Justice section of the First Church website is a list of Boston area Black-owned businesses, current as of March 1, 2025.
More information about the Target boycott and other Lenten efforts of protest and prayer by groups such as Sojourners and the National Council of Churches can be found at:
https://religionnews.com/2025/02/26/boycotts-accompany-prayer-as-faith-leaders-prepare-for-lent/
